{"id":20234,"date":"2025-03-24T02:11:00","date_gmt":"2025-03-24T02:11:00","guid":{"rendered":"https:\/\/easydmarc.com\/blog\/?p=20234"},"modified":"2025-03-24T18:02:53","modified_gmt":"2025-03-24T18:02:53","slug":"como-convertir-una-imagen-svg-a-formato-bimi","status":"publish","type":"post","link":"https:\/\/easydmarc.com\/blog\/es\/como-convertir-una-imagen-svg-a-formato-bimi\/","title":{"rendered":"C\u00f3mo convertir una imagen SVG a formato BIMI"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Si quieres que tu logo personal aparezca al lado de tu correo como parte de tus <\/span><b>registros BIMI<\/b><span style=\"font-weight: 400;\">, necesitas tener tu logotipo en un servicio de hosting en l\u00ednea. Esto significa que tu logo debe tener ciertas especificaciones y estar en formato SVG. A continuaci\u00f3n, te describimos la manera m\u00e1s f\u00e1cil de <\/span><b>convertir tu logo a formato SVG<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">BIMI (Brand Indicators for Message Identification) o indicador de una marca para la identificaci\u00f3n de mensajes, es un nuevo est\u00e1ndar que incluye el logo de tu marca hallado de tus mensajes de correo <\/span><b>autenticados<\/b><span style=\"font-weight: 400;\">. Suena emocionante \u00bfverdad? Pero para que BIMI pueda trabajar como es debido, primero necesitas asegurarte de cumplir con ciertos criterios con los protocolos de autenticaci\u00f3n de tus correos (SPF, DKIM y DMARC) entre esto se incluye:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Alineaci\u00f3n de procesos de autenticaci\u00f3n con SPF y DKIM<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Aplicaci\u00f3n de protocolos DMARC (p=quarantine o p=reject)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">En este art\u00edculo vamos a cubrir todos los pasos necesarios que debes tomar para crear un <\/span><b>logo SVG<\/b><span style=\"font-weight: 400;\"> compatible con BIMI.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Convierte tu logo al <\/span><b>formato SVG<\/b><span style=\"font-weight: 400;\"> (partir de un archivo JPG, PNG o PDF)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Convierte la imagen de SVG Tiny a SVG Tiny port\u00e1til\/seguro<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Como hospedar, generar y publicar tu registro BIMI<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Usar la herramienta EasyDMARC para la b\u00fasqueda y verificaci\u00f3n de archivos BIMI<\/span><\/li>\n<\/ul>\n<h2><b>Convierte el logo original de tu compa\u00f1\u00eda al formato SVG<\/b><\/h2>\n<ol>\n<li><span style=\"font-weight: 400;\"> Primero debes baja InkScape y subir tu logo a la herramienta, en este ejemplo estaremos trabajando con el logo de EasyDMARC en formato PNG:<\/span><\/li>\n<\/ol>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-17772 size-full\" title=\"png bitmap image import\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/1.png\" alt=\"png bitmap image import\" width=\"318\" height=\"262\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/1.png 318w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/1-300x247.png 300w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/><span style=\"font-weight: 400;\">Importe de imagen PBG a bitmap<\/span><\/p>\n<ol start=\"2\">\n<li><span style=\"font-weight: 400;\"> Selecciona el archivo de tu imagen, dir\u00edgete a \u201crutas\u201d y luego traza con Bitmap <\/span><\/li>\n<\/ol>\n<p><img decoding=\"async\" class=\"wp-image-17773 size-full\" title=\"logo Trace Bitmap\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/2-e1671014726423.png\" alt=\"Trace Bitmap\" width=\"999\" height=\"500\"\/><span style=\"font-weight: 400;\">Traza Bitmap<\/span><\/p>\n<ol start=\"3\">\n<li><span style=\"font-weight: 400;\"> Elige escaneos m\u00faltiples-&gt; Colores -&gt; Actualizar -&gt; Haz Clic en Ok<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Nota:&nbsp; Aun puedes hacer ajustes adicionales en tu logo, pero eso no es parte de esta gu\u00eda<\/span><\/p>\n<p><img decoding=\"async\" class=\"wp-image-17776 size-full\" title=\"Bimi logo Multiple Scans\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/3.png\" alt=\"Multiple Scans\" width=\"506\" height=\"458\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/3.png 506w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/3-300x272.png 300w\" sizes=\"(max-width: 506px) 100vw, 506px\" \/><span style=\"font-weight: 400;\">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Escaneos multiples<\/span><\/p>\n<p><span style=\"font-weight: 400;\">4.&nbsp; Arrastra la imagen que haz trazado a un lado y borra la original<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17787\" title=\"logo traced image for BIMI\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/4-1024x548.png\" alt=\"traced image\" width=\"611\" height=\"327\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/4-1024x548.png 1024w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/4-300x161.png 300w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/4-768x411.png 768w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/4.png 1037w\" sizes=\"(max-width: 611px) 100vw, 611px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Imagen del logo trazada<\/span><\/p>\n<ol start=\"5\">\n<li><span style=\"font-weight: 400;\"> Centra hacia atr\u00e1s la imagen trazada eligiendo los comandos X:0, Y:0<\/span><\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17788\" title=\" applying X:0, Y:0 logo for BIMI\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/5.png\" alt=\" applying X:0, Y:0\" width=\"631\" height=\"446\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/5.png 880w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/5-300x212.png 300w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/5-768x544.png 768w\" sizes=\"(max-width: 631px) 100vw, 631px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Aplicar X:0, Y:0<\/span><\/p>\n<ol start=\"6\">\n<li><span style=\"font-weight: 400;\"> Ve a archivo -&gt; Guardar como -&gt; Elige versi\u00f3n optimizada SVG y salva tu logo<\/span><\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17789\" title=\"Save as SVG logo for bimi\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/6.png\" alt=\"Save as SVG\" width=\"572\" height=\"432\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/6.png 708w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/6-300x227.png 300w\" sizes=\"(max-width: 572px) 100vw, 572px\" \/><\/p>\n<h2><b>Convierte la imagen de SVG Tiny a SVG Tiny port\u00e1til\/seguro<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">El perfil SVG espec\u00edfico utilizado por BIMI est\u00e1 definido como SVG Tiny port\u00e1til\/seguro<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Baja la <\/span><a href=\"https:\/\/bimigroup.org\/svg-conversion-tools-released\/\"><span style=\"font-weight: 400;\">herramienta de convertidor<\/span><\/a><span style=\"font-weight: 400;\"> y elige el <\/span><b>archivo SVG<\/b><span style=\"font-weight: 400;\"> que has creado<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Col\u00f3cale tu t\u00edtulo, preferiblemente el nombre de tu compa\u00f1\u00eda y genera un nuevo archivo SVG Tiny port\u00e1til\/seguro<\/span><\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17790 size-full\" title=\"generate a new SVG Tiny P\/S logo for BIMI \" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/7.png\" alt=\"generate a new SVG Tiny P\/S\" width=\"645\" height=\"385\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/7.png 645w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/7-300x179.png 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/><span style=\"font-weight: 400;\">Genera un nuevo <\/span><b>archivo SVG<\/b><span style=\"font-weight: 400;\"> Tiny port\u00e1til\/seguro para tu logo en BIMI<\/span><\/p>\n<h2><b>Como hospedar, generar y publicar tu registro BIMI<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ahora tienes tu log listo para un servicio de hosting en tu servidor usando SCP y FTP (como Filezilla) y tambi\u00e9n en tu software para manejar tu servidor (ejemplo: Webmin o el panel de control Vesta) es tiempo de hacer que tu logo est\u00e9 disponible usando protocolos HTTPS.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Primero genera un registro BIMI<\/span><\/li>\n<\/ol>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17791 size-full\" title=\"EasyDMARC BIMI record generator\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/8.png\" alt=\"BIMI record generator\" width=\"763\" height=\"325\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/8.png 763w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/8-300x128.png 300w\" sizes=\"(max-width: 763px) 100vw, 763px\" \/><span style=\"font-weight: 400;\">Generador de <\/span><b style=\"font-size: 14px;\">registros BIMI<\/b><span style=\"font-weight: 400;\"> de EasyDMARC<\/span><span style=\"font-weight: 400;\">Direcci\u00f3n del logo: HTTPS URI to SVG fileTrust Authorities: deja este espacio en blanco (en la actualidad las VMC (Currently, Verified Mark Certificates) no son accesibles para el p\u00fablico)&nbsp;<\/span>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">P\u00fablica los registros .TXT que has generado en tu DNS, en el ejemplo que puedes ver a continuaci\u00f3n puedes ver c\u00f3mo lo hacemos con CloudFlare.<\/span><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17792\" title=\"DNS management\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/9.png\" alt=\"DNS management\" width=\"688\" height=\"290\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/9.png 1013w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/9-300x126.png 300w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/9-768x324.png 768w\" sizes=\"(max-width: 688px) 100vw, 688px\" \/><span style=\"font-weight: 400;\">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Administracion de DNS<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Type: TXT<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Name: default._bimi<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Content: [Tu registro BIMI generado, que empiece con \u201cv=BIMI1;\u2026\u201d]<\/span><\/p>\n<h2><b>Usar la herramienta EasyDMARC para la b\u00fasqueda y verificaci\u00f3n de archivos BIMI&nbsp;<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Despu\u00e9s de publicar tu registro BIMI con \u00e9xito, solo nos queda hacer una b\u00fasqueda de este usando la herramienta EasyDMARC para la b\u00fasqueda y verificaci\u00f3n de archivos BIMI.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17793 size-full\" title=\"SVG verification logo for BIMI \" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/10.png\" alt=\"SVG verification\" width=\"845\" height=\"135\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/10.png 845w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/10-300x48.png 300w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2021\/03\/10-768x123.png 768w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><span style=\"font-weight: 400;\">Verificaci\u00f3n SVG para el logo en formato BIMI<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Puedes chequear nuestras herramientas para <\/span><b>registros BIMI<\/b><span style=\"font-weight: 400;\"> como el mejor destino para todas tus soluciones relacionadas a los t\u00f3picos centrados en BIMI.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":44167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[405,472,393],"tags":[],"class_list":["post-20234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bimi-es","category-blog-es","category-seguridad-de-los-correos-electronicos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.6 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C\u00f3mo convertir una imagen SVG a formato BIMI | 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