{"id":16472,"date":"2020-03-02T21:31:54","date_gmt":"2020-03-02T21:31:54","guid":{"rendered":"https:\/\/easydmarc.com\/blog\/?p=16472"},"modified":"2023-06-28T11:59:03","modified_gmt":"2023-06-28T11:59:03","slug":"how-to-configure-bimi-record","status":"publish","type":"post","link":"https:\/\/easydmarc.com\/blog\/how-to-configure-bimi-record\/","title":{"rendered":"How to configure BIMI record?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you are on this page then you should be well aware <a href=\"https:\/\/easydmarc.com\/blog\/what-is-bimi-and-why-should-email-marketers-care-about-it\/\" target=\"_blank\" rel=\"noopener\">of BIMI (Brand Indicators for Message Identification)<\/a>. But probably you&#8217;re still confused and not sure if you configured it correctly and how to test it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, you are lucky because you got into the right place.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We will not repeat here the information about <a href=\"https:\/\/easydmarc.com\/tools\/bimi-record-generator\" target=\"_blank\" rel=\"noopener\">BIMI record<\/a> syntax and logo image format. Instead, we provide you with a short but proven guideline. If needed for more details you can check the <a href=\"https:\/\/tools.ietf.org\/id\/draft-blank-ietf-bimi-00.html\" target=\"_blank\" rel=\"noopener\">RFC<\/a>.<\/span><\/p>\n<h2>Step 1: Enforce the DMARC policy<\/h2>\n<p><span style=\"font-weight: 400;\">Make sure that domain <\/span><a href=\"https:\/\/easydmarc.com\/tools\/dmarc-lookup\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">DMARC policy<\/span><\/a><span style=\"font-weight: 400;\"> is set to \u201creject\u201d or \u201cquarantine\u201d. Your domain should send properly authenticated (with SPF and <a href=\"https:\/\/easydmarc.com\/blog\/dkim-record-how-to-create-add-and-check-dkim-records\/\" target=\"_blank\" rel=\"noopener\">DKIM<\/a>) emails so that you can safely enforce DMARC policy.<\/span><\/p>\n<h2>Step 2: Publish the BIMI record<\/h2>\n<p><span style=\"font-weight: 400;\">Host your SVG format image logo in place, publicly accessible via HTTPS protocol. Check if the SVG logo is properly displayed in a web browser.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>IMPORTANT NOTE <\/strong>\u00a0&#8211; Is the website, where the logo image is hosted, protected by a system like Cloudflare? Ensure that you do not have a firewall rule that blocks requests to the BIMI SVG file.<br \/>\n<\/span><\/p>\n<h2>Step 3: Get Yahoo or Google mail account<\/h2>\n<p><span style=\"font-weight: 400;\">At this time, while <a href=\"https:\/\/easydmarc.com\/tools\/bimi-lookup\" target=\"_blank\" rel=\"noopener\">BIMI<\/a> is in the pilot stage, from known mailbox providers; only Yahoo and Google (webmail and Android \/ iOS mobile apps ) display the BIMI logo. So if you wish to test your BIMI logo but do not have a Yahoo account yet, sign up to get a Yahoo mailbox.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-16626 size-full\" title=\"BIMI example\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/BIMI-example.png\" alt=\"BIMI-example\" width=\"359\" height=\"608\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/BIMI-example.png 359w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/BIMI-example-177x300.png 177w\" sizes=\"(max-width: 359px) 100vw, 359px\" \/><\/p>\n<h2>Step 4: Select Right Sender Email Address to Test BIMI logo work<\/h2>\n<p><span style=\"font-weight: 400;\">This is the most important step, so please read the below info carefully.\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Yahoo shows the BIMI logo only for emails coming from a bulk sender address with good reputation history<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Yahoo shows the BIMI logo only for emails coming from brand\/generic sender addresses and does not display logo for email coming from personal email addresses.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For example, you may see the logo in emails that come from communications@example.com or offers@example.com, but you will never see the logo in emails that come from e.g. john.smith@example.com, even if it is a known bulk sender email address.<\/span><\/p>\n<h2>Step 5: Send bulk email to your Yahoo mailbox<\/h2>\n<p>The last step you have to do, to see your logo, is to add your Yahoo email address to the mailing list of your next campaign\/newsletter.<br \/>\nIt may take from 2 to 7 days until Yahoo start to display your BIMI logo in their mailboxes.<\/p>\n<p>If you do not do bulk sending from a brand or generic email address, you wouldn&#8217;t be able to test your BIMI logo.<\/p>\n<p>In contrast with Yahoo, please note that Google requires a <a href=\"https:\/\/easydmarc.com\/blog\/what-are-verified-mark-certificates\/\" target=\"_blank\" rel=\"noopener\">VMC<\/a> certificate for displaying the BIMI logo.<\/p>\n<p>If you need help generating or lookup your records you can use EasyDMARC&#8217;s free tools<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-27962 size-large\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1024x404.png\" alt=\"BIMI Checker screenshot from EasyDMARC\" width=\"1024\" height=\"404\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1024x404.png 1024w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-300x118.png 300w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-768x303.png 768w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1536x606.png 1536w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-2048x808.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you are on this page then you &#8230;<\/p>\n","protected":false},"author":1,"featured_media":31951,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[288,204,203],"tags":[],"class_list":["post-16472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bimi","category-blog","category-email-security"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to configure BIMI record? 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