{"id":16472,"date":"2020-03-02T21:31:54","date_gmt":"2020-03-02T21:31:54","guid":{"rendered":"https:\/\/easydmarc.com\/blog\/?p=16472"},"modified":"2026-07-29T09:48:04","modified_gmt":"2026-07-29T09:48:04","slug":"how-to-configure-bimi-record","status":"publish","type":"post","link":"https:\/\/easydmarc.com\/blog\/how-to-configure-bimi-record\/","title":{"rendered":"How to configure BIMI record?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you are on this page then you should be well aware <a href=\"https:\/\/easydmarc.com\/blog\/what-is-bimi-and-why-should-email-marketers-care-about-it\/\" target=\"_blank\" rel=\"noopener\">of BIMI (Brand Indicators for Message Identification)<\/a>. But probably you&#8217;re still confused and not sure if you configured it correctly and how to test it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, you are lucky because you got into the right place.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We will not repeat here the information about <a href=\"https:\/\/easydmarc.com\/tools\/bimi-record-generator\" target=\"_blank\" rel=\"noopener\">BIMI record<\/a> syntax and logo image format. Instead, we provide you with a short but proven guideline. If needed for more details you can check the <a href=\"https:\/\/tools.ietf.org\/id\/draft-blank-ietf-bimi-00.html\" target=\"_blank\" rel=\"noopener\">RFC<\/a>.<\/span><\/p>\n<h2>Step 1: Enforce the DMARC policy<\/h2>\n<p><span style=\"font-weight: 400;\">Make sure that domain <\/span><a href=\"https:\/\/easydmarc.com\/tools\/dmarc-lookup\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">DMARC policy<\/span><\/a><span style=\"font-weight: 400;\"> is set to \u201creject\u201d or \u201cquarantine\u201d. Your domain should send properly authenticated (with SPF and <a href=\"https:\/\/easydmarc.com\/blog\/dkim-record-how-to-create-add-and-check-dkim-records\/\" target=\"_blank\" rel=\"noopener\">DKIM<\/a>) emails so that you can safely enforce DMARC policy.<\/span><\/p>\n<h2>Step 2: Publish the BIMI record<\/h2>\n<p><span style=\"font-weight: 400;\">Host your SVG format image logo in place, publicly accessible via HTTPS protocol. Check if the SVG logo is properly displayed in a web browser.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>IMPORTANT NOTE <\/strong>\u00a0&#8211; Is the website, where the logo image is hosted, protected by a system like Cloudflare? Ensure that you do not have a firewall rule that blocks requests to the BIMI SVG file.<br \/>\n<\/span><\/p>\n<h2>Step 3: Get Yahoo or Google mail account<\/h2>\n<p><span style=\"font-weight: 400;\">At this time, while <a href=\"https:\/\/easydmarc.com\/tools\/bimi-lookup\" target=\"_blank\" rel=\"noopener\">BIMI<\/a> is in the pilot stage, from known mailbox providers; only Yahoo and Google (webmail and Android \/ iOS mobile apps ) display the BIMI logo. So if you wish to test your BIMI logo but do not have a Yahoo account yet, sign up to get a Yahoo mailbox.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-16626 size-full\" title=\"BIMI example\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/BIMI-example.png\" alt=\"BIMI-example\" width=\"359\" height=\"608\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/BIMI-example.png 359w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/BIMI-example-177x300.png 177w\" sizes=\"(max-width: 359px) 100vw, 359px\" \/><\/p>\n<h2>Step 4: Select Right Sender Email Address to Test BIMI logo work<\/h2>\n<p><span style=\"font-weight: 400;\">This is the most important step, so please read the below info carefully.\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Yahoo shows the BIMI logo only for emails coming from a bulk sender address with good reputation history<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Yahoo shows the BIMI logo only for emails coming from brand\/generic sender addresses and does not display logo for email coming from personal email addresses.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For example, you may see the logo in emails that come from communications@example.com or offers@example.com, but you will never see the logo in emails that come from e.g. john.smith@example.com, even if it is a known bulk sender email address.<\/span><\/p>\n<h2>Step 5: Send bulk email to your Yahoo mailbox<\/h2>\n<p>The last step you have to do, to see your logo, is to add your Yahoo email address to the mailing list of your next campaign\/newsletter.<br \/>\nIt may take from 2 to 7 days until Yahoo start to display your BIMI logo in their mailboxes.<\/p>\n<p>If you do not do bulk sending from a brand or generic email address, you wouldn&#8217;t be able to test your BIMI logo.<\/p>\n<p>In contrast with Yahoo, please note that Google requires a <a href=\"https:\/\/easydmarc.com\/blog\/what-are-verified-mark-certificates\/\" target=\"_blank\" rel=\"noopener\">VMC<\/a> certificate for displaying the BIMI logo.<\/p>\n<p>If you need help generating or lookup your records you can use EasyDMARC&#8217;s free tools<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-27962 size-large\" src=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1024x404.png\" alt=\"BIMI Checker screenshot from EasyDMARC\" width=\"1024\" height=\"404\" srcset=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1024x404.png 1024w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-300x118.png 300w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-768x303.png 768w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1536x606.png 1536w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-2048x808.png 2048w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-450x178.png 450w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1200x474.png 1200w, https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2020\/03\/CleanShot-2022-06-08-at-12.38.53-1980x781.png 1980w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you are on this page then you should be well aware of BIMI (Brand Indicators for Message Identification). But probably you&#8217;re still confused and not sure if you configured it correctly and how to test it.\u00a0 Well, you are lucky because you got into the right place. We will not repeat here the information [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":31951,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[288,204,203],"tags":[563,566],"class_list":["post-16472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bimi","category-blog","category-email-security","tag-authentication","tag-platform"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to configure BIMI record? | EasyDMARC<\/title>\n<meta name=\"description\" content=\"Short but proved guideline to configure and check BIMI (Brand Indicators for Message Identification) for your domain just in 5 steps.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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