{"id":30370,"date":"2022-10-06T08:26:40","date_gmt":"2022-10-06T08:26:40","guid":{"rendered":"https:\/\/easydmarc.com\/blog\/?p=30370"},"modified":"2025-04-29T14:10:41","modified_gmt":"2025-04-29T14:10:41","slug":"benefits-of-the-dmarc-record-how-does-it-help","status":"publish","type":"post","link":"https:\/\/easydmarc.com\/blog\/benefits-of-the-dmarc-record-how-does-it-help\/","title":{"rendered":"Benefits of the DMARC Record: How Does it Help?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">DMARC, or Domain-based Message Authentication, Reporting, and Conformance is an email authentication protocol that protects your domain from spoofing and other phishing attacks. DMARC also has a reporting function to inform domain owners of unauthorized email traffic and IP addresses.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This protocol is based upon two existing standards, SPF and DKIM, to decide the authentication status of a message. Implementing a <a href=\"https:\/\/easydmarc.com\/tools\/dmarc-record-generator\">DMARC record generator<\/a> offers several benefits, including better email deliverability, brand trust, and visibility. In this post, we\u2019ll talk about the <\/span><b>benefits of DMARC <\/b><span style=\"font-weight: 400;\">in your Domain Name System settings.<\/span><\/p>\n<h2><b>Secure Your Email Infrastructure Against Phishing and Spoofing<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">In the business world, the best and easiest mode of communication is email, which can put your business at risk if you don\u2019t protect it. Organizations that depend on email communication should secure it against phishing and spoofing. Most spammers combine email spoofing with phishing tactics to deceive victims into giving up sensitive information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Attackers use email spoofing to impersonate a reputable brand, making it difficult for receivers to detect phishing attempts. So organizations need to be on alert to mitigate these attacks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With SPF, senders can delegate authorized servers to send emails on behalf of your domain. Here, you can list all IP addresses that can use your domain. On the other hand, the DKIM protocol allows you to add a signature to your message with a private and public key used by the receiving server to validate the message&#8217;s source.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">DMARC <\/span><span style=\"font-weight: 400;\">leverages SPF and DKIM to prevent phishing and spoofing attacks by providing a way for receivers to reject emails from unknown sources. The protocol defines the guidelines to follow if a message fails authentication. With a <\/span><span style=\"font-weight: 400;\">DMARC policy <\/span><span style=\"font-weight: 400;\">enabled, you can tell recipient servers to do one of three options:\u00a0<\/span><\/p>\n<ul>\n<li><b>Do nothing (p=none) &#8211; <\/b><span style=\"font-weight: 400;\">allow the unauthenticated message to be delivered.<\/span><\/li>\n<li><b>Quarantine (p=quarantine) &#8211; <\/b><span style=\"font-weight: 400;\">send the message to the recipient\u2019s spam folder.<\/span><\/li>\n<li><b>Reject (p=reject) &#8211;<\/b><span style=\"font-weight: 400;\"> Don\u2019t send the message at all.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">At EasyDMARC, we have different free <\/span><a href=\"https:\/\/easydmarc.com\/tools\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">tools<\/span><\/a><span style=\"font-weight: 400;\"> you can use to check your DMARC, DKIM, and SPF configuration.<\/span><\/p>\n<h2><b>Stay on Top of What\u2019s Going on in your Domain Environment<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Cybercriminals are always looking for ways to impersonate reputable domains to trick victims. So you must know what\u2019s going on in your domain environment. When you publish a <\/span><span style=\"font-weight: 400;\">DMARC record<\/span><span style=\"font-weight: 400;\"> in your DNS, you can prevent misuse as you gain increased visibility of your email domain channels.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With <\/span><b>DMARC security<\/b><span style=\"font-weight: 400;\">, you can receive reports about legitimate and unauthorized emails sent on behalf of your domain.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How does <\/span><b>DMARC email security <\/b><span style=\"font-weight: 400;\">make this possible? First, the protocol provides valuable information in its RUA (Reporting URL for Aggregate Reports) and RUF (Reporting URL for Forensic Reports), including the IP address of senders.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With this info, you can determine whether any emails sent on behalf of your domain are coming from legitimate sources or when they fail a DMARC check. As mentioned, you can also <\/span><span style=\"font-weight: 400;\">add a DMARC record to your DNS<\/span><span style=\"font-weight: 400;\"> to instruct receiving servers on what to do with emails that aren\u2019t from genuine sources and thus fail DMARC authentication.<\/span><\/p>\n<h2><b>Fortify Your Brand Identity<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Another <\/span><b>DMARC benefit<\/b><span style=\"font-weight: 400;\"> is brand protection. No customers or clients want to associate themselves with a fraudulent organization. Suppose you don&#8217;t protect your brand with email authentication. In that case, cybercriminals can leverage the good reputation you&#8217;ve built and impersonate your domain to trick victims (your customers and clients) into releasing sensitive information. Without a DMARC policy, you won&#8217;t learn about these activities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Understanding <\/span><span style=\"font-weight: 400;\">how DMARC works<\/span><span style=\"font-weight: 400;\"> and implementing it effectively can protect your brand identity and reputation. Enforcing this standard blocks every attempt to send fraudulent or phishing emails from your domain. This increases the delivery rate of your legitimate messages, thereby bolstering\u00a0 brand trust.<\/span><\/p>\n<h2><b>Ensure Your Emails Land in the Recipient\u2019s Inbox<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Most organizations use email marketing to reach out to an extensive customer database at a time. While this practice is effective and beneficial, it can also result in serious problems caused by:\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Too many emails are sent in a period\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Overly promotional emails using too many spam trigger words<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Fraudulent phishing\/spoofing emails sent using your domain<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These issues cause ISPs to block your domain or drop your messages in your receivers\u2019 spam folders.\u00a0<\/span><\/p>\n<p><b>Does DMARC help deliverability<\/b><span style=\"font-weight: 400;\"> in any way? Having an adequate DMARC record in your DNS settings can positively impact deliverability. It stops threat actors from delivering malicious emails using your domain. As such, ISPs and recipients come to trust emails passing authorization as legitimate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">DMARC deployment tells ISPs that an organization is working to improve its email security. With this, ISPs will likely pass emails from organizations with a DMARC record.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using<\/span> <a href=\"https:\/\/easydmarc.com\/tools\/dmarc-report-analyzer\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">EasyDMARC\u2019s monitoring tool<\/span><\/a><span style=\"font-weight: 400;\">, we\u2019ll help you collect, group, filter, and sort your <\/span><span style=\"font-weight: 400;\">DMARC reports <\/span><span style=\"font-weight: 400;\">and send you a notification when an issue arises. Not sure you have a DMARC record? Use our <\/span><a href=\"https:\/\/easydmarc.com\/tools\/dmarc-lookup\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">DMARC Record Checker<\/span><\/a><span style=\"font-weight: 400;\"> to look up and validate your DMARC record.<\/span><\/p>\n<h2><b>Final Thoughts<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The DMARC protocol benefits your business by letting receivers know whether emails originating from your domain are legitimate. This helps protect your brand and prevent phishing and email spoofing attacks. Getting your messages marked as spam is never good for your sender&#8217;s reputation and email deliverability rate.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The DMARC protocol prevents illegitimate messages from getting to recipients&#8217; inboxes, which is good. Receiving email servers can trust legitimate emails from your domain.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While DMARC implementation can be technical, we make enforcement easy for your business. At EasyDMARC, we have an easy-to-configure, all-in-one solution to help protect your domain. Create your account, set up your DMARC DNS record, and get insights on your domain. Never let another fraudulent spam or phishing email ever exploit your brand identity.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DMARC, or Domain-based Message Authentication, Reporting, and Conformance &#8230;<\/p>\n","protected":false},"author":1,"featured_media":30371,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[204,285,203],"tags":[],"class_list":["post-30370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-dmarc","category-email-security"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Benefits of the DMARC Record | EasyDMARC<\/title>\n<meta name=\"description\" content=\"Understand the benefits of DMARC records with EasyDMARC. 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