{"id":62661,"date":"2026-06-30T08:53:03","date_gmt":"2026-06-30T08:53:03","guid":{"rendered":"https:\/\/easydmarc.com\/blog\/?p=62661"},"modified":"2026-06-30T08:54:52","modified_gmt":"2026-06-30T08:54:52","slug":"how-m-i-t-consulting-monetized-dmarc-services-with-easydmarc","status":"publish","type":"post","link":"https:\/\/easydmarc.com\/blog\/how-m-i-t-consulting-monetized-dmarc-services-with-easydmarc\/","title":{"rendered":"How M.I.T. Consulting Made DMARC a Mandatory Client Service and Cut Troubleshooting Time with EasyDMARC"},"content":{"rendered":"\n<h2 id=\"h-about-the-customer\" class=\"wp-block-heading\"><strong>About the Customer<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Company:<\/strong> M.I.T. Consulting<\/li>\n\n\n\n<li><strong>Headquarters:<\/strong> Canada<\/li>\n\n\n\n<li><strong>Website:<\/strong><a href=\"https:\/\/mitconsulting.ca\/\"> https:\/\/mitconsulting.ca\/<\/a><\/li>\n\n\n\n<li><strong>Industry:<\/strong> Managed Service Provider (MSP)<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">M.I.T. Consulting is a Canadian managed service provider delivering IT support and cybersecurity services to a diverse client base across Ontario, including Toronto and the GTA, including law firms, construction companies, and other SMBs. With responsibility for managing multiple client domains and ensuring reliable email communication, maintaining proper email authentication and deliverability is a critical part of their service offering.<\/p>\n\n\n\n<h2 id=\"h-the-challenge-limited-visibility-and-time-consuming-troubleshooting\" class=\"wp-block-heading\"><strong>The Challenge: Limited Visibility and Time-Consuming Troubleshooting<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As an MSP, M.I.T. Consulting frequently faced a familiar challenge: diagnosing why client emails were not being delivered as expected. Without centralized visibility into authentication and sending sources, troubleshooting issues often became time-consuming and reactive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Michael Fin, Chief Technology Officer at M.I.T. Consulting, explains:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cFor me, the critical thing is understanding why our clients\u2019 emails are not working. Without identifying the issue, you end up chasing it for a very long time.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Without centralized visibility into authentication and sending sources, troubleshooting was reactive and time-consuming. Misconfigured DNS records, incomplete sender authorization, or changes made outside the MSP&#8217;s awareness could all quietly disrupt deliverability and client trust.&nbsp;<\/p>\n\n\n\n<h2 id=\"h-the-solution-onboarding-in-minutes-visibility-from-day-one\" class=\"wp-block-heading\"><strong>The Solution: Onboarding in Minutes, Visibility from Day One<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">M.I.T. Consulting adopted EasyDMARC to bring order to email authentication across its client base. The onboarding experience set the tone immediately.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;I went in on my own and set up a couple of domains for testing. It only took a few minutes to get everything going, and when my MSP Sales Growth manager reviewed it, I was told I had done everything correctly&#8221;, notes Michael.&nbsp;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">From there, the platform&#8217;s ability to flatten SPF records and surface issues clearly became central to the team&#8217;s operations.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;Using EasyDMARC, we can flatten all SPF records into one clean setup, which helps a lot. The biggest feature for me is the ability to identify problems. Once you know what the issue is, you can fix it. Without that, you&#8217;re just guessing.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h2 id=\"h-real-world-use-case-rapid-recovery-from-dns-misconfiguration\" class=\"wp-block-heading\"><strong>Real-World Use Case: Rapid Recovery from DNS Misconfiguration<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">EasyDMARC also proved valuable in real-world incident scenarios. In one case, a client migrated hosting providers without notifying M.I.T. Consulting, resulting in missing DNS records and disrupted email authentication.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cThe client\u2019s IT manager changed hosting and didn\u2019t copy the DNS zone records. All we had to do was point them back to EasyDMARC, and everything was back in place almost immediately after propagation\u201d, shares Michael.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">What could have been hours of reactive troubleshooting became a fast, controlled resolution.&nbsp;<\/p>\n\n\n\n<h2 id=\"h-the-results-faster-fixes-happier-clients-and-a-new-revenue-stream\" class=\"wp-block-heading\"><strong>The Results: Faster Fixes, Happier Clients, and a New Revenue Stream<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With EasyDMARC in place, the team moved from reactive troubleshooting to proactive management.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;The dashboard is great. I can always see the issues, drill down, and understand what needs attention. We&#8217;ve had many situations where clients were complaining about their emails, and with EasyDMARC I was able to quickly figure out what the issue was.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">But the most significant outcome wasn&#8217;t operational; it was commercial. M.I.T. Consulting made DMARC mandatory for its service offering.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;We made DMARC mandatory for our clients. It&#8217;s a great upsell, especially for industries like law and construction, where reliable email communication is critical&#8221;, shares Michael.&nbsp;<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">For an MSP, that shift from reactive fix to standardized service is the difference between email authentication being a cost center and a revenue line.<\/p>\n\n\n<figure class=\"wp-block-embed wp-embed-aspect-16-9 wp-has-aspect-ratio  is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper video-seo-youtube-embed-wrapper\"><div class=\"video-seo-youtube-player\" data-id=\"Dz-SOR_w5xo\"><\/div><\/div><\/figure>\n\n\n<h2 id=\"h-conclusion-simplicity-visibility-and-scalable-email-management\" class=\"wp-block-heading\"><strong>Conclusion: Simplicity, Visibility, and Scalable Email Management<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">For M.I.T. Consulting, EasyDMARC delivers what matters most: simplicity, visibility, and the ability to quickly resolve issues across multiple client environments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By streamlining onboarding, centralizing authentication management, and providing clear diagnostics, EasyDMARC enables the team to confidently manage email infrastructure at scale while ensuring reliable communication for their clients.<\/p>\n\n\n\n<h2 id=\"h-concluding-quote\" class=\"wp-block-heading\"><strong>Concluding Quote<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cOnce you can identify the problem, everything becomes easier. That\u2019s what EasyDMARC gives us.\u201d<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>About the Customer Company: M.I.T. Consulting Headquarters: Canada &#8230;<\/p>\n","protected":false},"author":47,"featured_media":62662,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[204,508,210],"tags":[],"class_list":["post-62661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-case-studies","category-library"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How M.I.T. Consulting Monetized DMARC Services with EasyDMARC | EasyDMARC<\/title>\n<meta name=\"description\" content=\"Learn how M.I.T. 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Consulting used EasyDMARC to simplify email authentication, reduce troubleshooting time, and turn DMARC into a mandatory managed service offering for clients.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/easydmarc.com\/blog\/how-m-i-t-consulting-monetized-dmarc-services-with-easydmarc\/\" \/>\n<meta property=\"og:site_name\" content=\"EasyDMARC\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/EasyDMARC\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-30T08:53:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-30T08:54:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/easydmarc.com\/blog\/wp-content\/uploads\/2026\/06\/Featured-Image-1440x910-3-scaled.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1618\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sona Mirzoyan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@easydmarc\" \/>\n<meta name=\"twitter:site\" content=\"@easydmarc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sona Mirzoyan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/easydmarc.com\\\/blog\\\/how-m-i-t-consulting-monetized-dmarc-services-with-easydmarc\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/easydmarc.com\\\/blog\\\/how-m-i-t-consulting-monetized-dmarc-services-with-easydmarc\\\/\"},\"author\":{\"name\":\"Sona Mirzoyan\",\"@id\":\"https:\\\/\\\/easydmarc.com\\\/blog\\\/#\\\/schema\\\/person\\\/384cf7bc00d7bb295bcf7b27ff0d71f3\"},\"headline\":\"How M.I.T. 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